“True revolutionaries and true leaders do not seek comfort. They do not continue the status quo, they change it. They change it because it needs to be changed. Because that is what evolution is, it morphs, transitions and spirals up to a higher octave.
We have a massively lulled society that accepts far too many 'ways of life' without ever doing the diligence to ask, 'Where did this come from? How does it serve me today? How does this impact me and my children, my future grandchildren?'
The true revolutionaries have incredible stories of struggle and strife. And they persevere no matter what they can lose. They do it because they are willing to be the oddballs, to become ostracized, to take the flying flamed arrows.
And they make BE-ing a human being in this world a far better place. Because they are courageous enough to do it.”
- Nui guiding philosophy
Nui is a values-based and purpose-driven organization. Our values are at the center of all decisions, at the heart of why and how we operate.
We believe business should be done with integrity and with respect for people and the planet. That's why we created an Ethical Business Blueprint that includes the following values…
Community Business Structure
The Nui Foundation is established as a Community Interest Company ( in the UK which is legally defined as: )“A social enterprise that uses their profits and assets for the public good and for the benefit of the community.” For us business is about innovative, inspired co-creation and shared prosperity. Nui was created to exemplify how a business in the energy industry, can ethically prosper and share abundance.
This means Nui has no stocks or shareholders and thus, no dividends. Instead we seek Investors, small and large, who can acquire Revenue Loan Shares. RSL are at-risk investments limited to Return on Investment (ROI) of 1000% and is based on a percentage of all Nui Tech™ net-sales.
Our goal is to distribute NET to communities all over the world, not to maximize profits for shareholders.
Transparent and Ethical Share
Nui values your trust, and we begin to build it through transparency. We will publish the distribution of profit from sales of Nui Tech™ so that we are 100% accountable to you.
We also believe in limiting the gap between the highest paid and the lowest paid Nui staff because we measure success by the economic wellbeing of all staff, not just one.
Research and development for purification and healthy drinking water
Research and development of methods to treat human diseases and restore them back to wholeness and health
Supporting awareness and educational initiatives that shares science about NET
Supporting initiatives to restore unbalanced ecosystems and to grow trees